JTI expands ultra-value offering with introduction of Mayfair Gold

Japan Tobacco International (JTI), is expanding its ultra-value range of ready-made cigarettes (RMC) with the launch of Mayfair Gold. Created by the UK’s leading tobacco manufacturer[1], Mayfair Gold King Size and Superkings 20’s will be available from October across all channels, offering a premium quality Virginia blend at an ultra-value price. With price remaining a

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